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Sunday, 2 October 2011

To Tweet or not to Tweet...?

Not so much a post as a query of sorts.

I've been on Twitter a while now and in the course of tweeting and reading tweets, it's clear that Twitter can be a useful marketing tool for those out there that have gone down the self-publishing route.

Question is, though, how effective has Twitter proven to be as a marketing tool?  In simple numbers, how have tweets translated into sales?  How active on Twitter do you have to be to generate some sales?

And for those getting sales off the back of Twitter marketing, what are the best methods for getting those sales?  A repetitive stream of links to your ebook?  Letting people navigate to your ebook via your bio link?  Or something else completely different...?

Answers, thoughts, opinions - all welcome.